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For pros, agents and managers

You earned the audience. Now own it.

A list of fans in your name, a site that stays current, and sponsors sold around the deals you already have. It takes one voice memo a week. Nothing goes out without your yes, and no deal moves without your agent.

Request a private conversation For agents and managers

Cowboy Dunes, hole 15: a par 4, 386 yards, drawn live from our game's terrain.

What you'd own

Platforms change the rules. Seasons end. Your list stays.

A following lives on someone else's platform. A list lives with you: the fans who asked to hear from you, reachable whenever you have something to say, and still there when a platform or a contract changes.

The list

A list of fans, in your name.

Fans join by playing your competition on one of our holes, and every one of them opts in first. The list is yours, with the consent records, and you can export it whenever you like.

The site

A site that's current every week.

Your schedule, results, partners and store, updated from the weekly memo. It sits on your domain, in your accounts.

The sponsors

Sponsors sold around your deals.

We clear each placement against your current partners first, then sell it in your newsletter or competition and show the sponsor what it delivered.

Your time

One voice memo a week.

About fifteen minutes, recorded wherever you are: the round, the travel, the thing nobody saw. We turn it into the issue, the posts and the site update. A quiet week? A backup issue is ready.

Your say

Approval of every word.

Every issue reaches you in Sign-off before it reaches anyone else. Approve it from your phone, ask for changes, send a voice note or pause it. Your approval holds only for the exact draft you saw.

How the money works

Sponsors can pay for the work. Your deals stay yours.

Every player's plan is different, so there are no prices on this page. The model is the same for everyone, and it's all in the written plan before you agree to anything.

Our fee
A monthly fee for the work: the list, the site, the newsletter and the competitions. Set in the plan.
Or a partner covers it
A sponsor you already work with can fund the whole channel, with their name on it and a report built for their team.
Sponsors we bring
We earn a share of placements we source and close, at a rate agreed in writing first.
Partnerships you bring
Untouched, and 100% yours.
The term
A minimum term, set in the plan. The list is yours from the first entry, whatever happens.
For agents and managers

We work beside you, never around you.

You know the deals, the dates and the exclusivities. We build around all three, and nothing reaches a sponsor or a fan without a yes from you or the player. A list with real numbers behind it is one more thing to bring to a renewal.

How we work with a player's teamGoes into every written plan
  1. Deals you bring stay yours.

    We never take a cut of a partnership the player or the agency brings.

  2. Existing partners come first.

    We clear every placement with you against current deals, categories and exclusivities before any brand hears about it.

  3. You can approve too.

    An agent or manager reviews every issue in Sign-off alongside the player, or approves for them.

  4. Nothing that puts a contract at risk.

    No tour marks, no tournament footage and no betting sponsors, ever.

  5. Reports a partner can forward.

    A monthly report on list growth and what each placement delivered, ready for a partner's own team.

  6. The list is never sold.

    Not rented, not shared, not given to sponsors and not to our other clients.

  7. Consent on record.

    Every fan opted in, the record is kept, and every send has a working unsubscribe.

  8. Everything in writing.

    Who owns what, who approves what and what we earn, agreed before we start.

Talk to me as an agent or manager
How it starts

From first call to first send.

  1. 1

    A private conversation

    With the player, the agent or both. The audience, the partners, and what a list should do for you.

  2. 2

    A written plan

    What we'd build, what it costs, what it needs from you each week, and who approves what.

  3. 3

    The build

    Your site, your list and your first competition on one of our holes.

  4. 4

    The launch

    We write the launch post and a week of updates. Each one is approved before it goes up.

  5. 5

    The weekly rhythm

    A memo from you, a draft from us, a yes from your phone. Then it sends.

  6. 6

    The monthly report

    What grew and what each partner got. Next month is built on what it shows.

Your competition

Give your fans a reason to show up.

Three shots, closest to the pin, on a hole your fans play from their phone. It's free to enter, every player opts in to your list first, and we write the posts and handle the winner.

The Thunderdome from the tee, a floodlit green in a night stadium
The ThunderdomePar 3, 241 yd ↗
Salina Alta from the tee, a salt path to an island green
Salina AltaPar 3, 162 yd ↗
Headliner from the tee, a red rock amphitheater
HeadlinerPar 3, 210 yd ↗
Tidefell, Lighthouse Point, from the tee
Tidefell, Lighthouse PointPar 4, 366 yd ↗

Each hole opens in Heckler, our golf game, in a new tab.

The founder

You'd be working with me.

Fourteen years building audiences and the email systems that turn them into revenue, including the entire ecommerce business for Dude Dad: more than 5 million followers, mid-seven figures a year. I co-founded two consumer brands along the way, and one was acquired.

The golf competition is new; the work isn't. I'll only take on a few players at a time, and you and your agent deal with me directly.

Brian BoesenFounder, Heckler Media · brianboesen.com
Me, outdoors with my husky
A private conversation

Start with a conversation, not a pitch deck.

Tell me a little about the player and the audience. The conversation stays between us.

  1. 1I read it myself and reply within one business day.
  2. 2We talk, with the player, the agent or both.
  3. 3You get a written plan, including what it costs, before you agree to anything.

Rather pick a time now? Book a call

I'm writing as

I'll use these details only to reply and to plan what you asked about. How I handle your details

Got it. I'll read this myself and reply by email.

Want a time now? You can book a call directly.

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